Directive Blogs

There is a misconception that after developing a campaign, your work is finished. People have the belief that once completed they will have the ability to run the campaign continuously, and continue to get leads. Campaigns are essentially a process of tasks that are carried out with the intent of improving the awareness of goods or services. Just like any process, the campaign will need to be refined, and repaired before being used again. The following is a quick look at the cycle that every campaign, regardless of type or size, should go through:

Voice-related technology is hardly news for Google. Android smartphones have had voice capabilities for a long time now. Google Now, the function's official name, can be used for Internet searches, setting alarms, adding calendar entries, activating entertainment like movies and music, calling or texting friends, and countless other functions. Now, however, you can literally write entire documents by using your voice in Google Docs.

When it comes to technology, upgrading is part of the package. Despite this being a well-established fact, some business owners will delay upgrading for as long as possible, while others will upgrade as soon as the latest product is released. What’s behind a company’s motivation to upgrade or not? We can better understand this by looking at a study on why businesses upgrade their operating systems.

Many businesses see the value in allowing their team to work remotely, which sounds great on paper. Workers don’t have to be at the office to get work done, so long as they have an Internet connection. Most important of all, though, is how much money a business can save by allowing its workers to work remotely. Thus, the primary objective should be to make it as easy as possible for remote workers to perform their jobs.

Small and medium-sized businesses continue to have problems shoring up their cyber security. Even with the latest solutions, like antivirus and firewalls, they still need to be wary of impending attacks. New threats are created on a daily basis, all of which want to infiltrate your network and cause harm to your business. In fact, 27.3 percent of all malware in the world was created in 2015 alone. Will we ever escape from the clutches of malware?