Directive Blogs

As a business owner, you wear many hats. You're the CEO, the head of sales, the marketing guru, and often, the de facto IT department. It's understandable that with so much to do, dealing with a sluggish computer or a temperamental software program gets pushed to the bottom of the to-do list. A laissez-faire attitude towards your technology can have serious consequences, however. Today, we’ll go through why being lazy with your IT causes more harm than good.

A new and formidable predator is stalking the digital waters of the Android ecosystem. Dubbed Crocodilus, this sophisticated Trojan is rapidly evolving, expanding its reach, and demonstrating that it’s likely going to be a major problem. Today, we’ll tell you about the dangerous new strain and what you can do to avoid contact with it, because you will want to.

Email marketing can be a powerful marketing tool for businesses. After all, you want to stand out enough that you get noticed, clicked on, read, and interacted with. To maximize the effectiveness of your efforts, it's beneficial to approach your email marketing by following a few key best practices.

Let’s talk about some of these email marketing best practices that your business can and should utilize the next time you take advantage of this particular marketing medium.

Many—we’d go so far as to say most, at some times—businesses have a pretty concrete view of the role that their IT plays in operations: cost center, money pit, necessary evil.

Something we’ve realized, however, is that these impressions are simply warning signs that a business’ technology strategy and approach need some attention. Let’s identify three signs that might be all too familiar to you, and address what can be done to change course and help turn your IT into a contributing part of your overall productivity.

All around the world, fathers and father figures are celebrated this weekend for what they provide to those who call them “Dad.” One of their gifts is the advice they offer to help us all navigate life more safely and successfully—something we strive to provide to all the businesses we work with to support their essential technology.

In light of Father’s Day being this Sunday, we wanted to emulate fathers everywhere and present some IT best practices phrased as the kind of advice these role models so often provide.