Directive Blogs

You see it everywhere, again and again: how much return an investment into proper business technology will bring, with little to no context behind these claims. We want to fix that.

Let’s examine why so much information about modern IT options can be less than helpful, and see if we can’t clarify what it means. Simplifying tech for the businesses we work with is one of our primary goals, after all.

Do you know what goes into a successful data backup strategy? If not, know that your business depends on these contingencies to confidently face the challenges of today’s business world. Today, we’re breaking down the essentials of a sound backup strategy—and trust us when we say it’s more complicated than you think.

Entertainment has changed a lot over the past several decades. When not too long ago teams of trained professionals were using ultra sensitive film stock to shoot your favorite movies, flatbed editors in dark rooms to edit them, and elaborate film projectors to show them, today there are digital cameras that rely on digital storage, digital editing that you can do from a phone, and OLED screens that use thousands of pixels to provide the clearest picture possible.

Deals are great, aren’t they? Offering some money and getting more than you’d expect in return… It’s the next best thing to free. It’s also really nice to get something fast.

Not so fast, though. As nice as they can make things seem, “cheap” and “quick” aren’t often synonymous with “effective” or “valuable.” In fact, selecting the presumably easy route regarding your business technology can ultimately lead to bigger problems in the form of something called tech debt.

The cloud is an essential piece of technology for any modern business, but how much do you actually know about the cloud in 2025? Any business can leverage the cloud, from small businesses to large enterprises. Let’s discuss what the cloud is, what it does, and how it can help your business reimagine its operations.