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Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Tip of the Week: How to Improve Your Internal Collaboration

For any business to be successful, its inner workings need to be able to work together seamlessly, each with a defined role and purpose. While we usually stick to talking about how to make your IT more collaborative, we’re devoting this week’s tip to ensuring that your employees are also capable of effective collaboration while using these solutions.

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Don’t Make the Solutions More Complicated Than the Problem

The act of “yak shaving,” also known as “bikeshedding,” is a specific kind of procrastination that can hold you back from getting the most out of your workday. This week’s tip is dedicated to explaining what this nonsensical phrase means and why it’s beneficial to keep your employees on track.

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How to Stack the Building Blocks of Your Brand

The marketing term “brand” has very literal roots, as it comes from the long-antiquated practice of branding livestock with a symbol that signified who owned that particular animal. Nowadays, however, “brand” implies much more than just a company’s ownership in its name or logo--it also suggests the personality and culture that a company exhibits and embraces. A brand, by design, is meant to shape how a company will be perceived by the public and is therefore a precious and fragile thing that requires careful maintenance. However, once started, developing a comprehensive brand identity and corresponding activity is fairly simple.

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Is Your Effort Getting Things Done?

You can’t have a successful business without a little bit of productivity. Unfortunately, some office environments can have a negative influence on the way your employees get their work done. Take a moment to ask yourself this question: “Are you simply busy, or are you actually being productive?”

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Here are 5 Solid IoT Trends for 2019

The Internet of Things is simultaneously the most remarkable and the most dangerous current IT trend. This is because it promotes the use of connected devices, while not supplying the integrated security necessary to keep all these new endpoints from stretching an organization’s network security thin. Today, we will look at five trending topics for the IoT, and what they mean for a business like yours.

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Our business began its journey with the purchase of a personal computer back in 1992. This purchase ignited a passion with Chris Chase, our CEO, and there was no stopping its momentum. Less than one year later, he had his first IT support client (and...

Understanding IT

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Technology is constantly evolving, and keeping up can feel overwhelming. Whether you want to understand cybersecurity threats, explore automation, or learn how regulations like PCI DSS impact your business, we’ve made it easy to access clear, straightforward insights on key IT topics.

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