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Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

How to Effectively Manage Your Business’s Biggest Risk Factors

Every business has to deal with a certain amount of risk from various factors, from hackers, natural disasters, or user error. As a business owner, it’s your responsibility to ensure that your organization can bounce back from a potentially dangerous situation with minimal casualties. We’re here to help you understand the importance of a risk assessment, and what you need to look out for.

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How to Help Your Business Go Paperless

Businesses today want to save money and cut costs whenever possible, and technology has made it much easier to do so. Now, organizations can eliminate unnecessary hardware, clear the office space of file storage systems, and even eliminate clutter associated with paper documents.

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4 Common Threats that Can Be Alleviated By Backing Up Your Data

It doesn’t take much to derail a business. Even the slightest disruption in power can lead to an unexpected power-down, and something as simple as a severe rainstorm could lead to floods that wash away your data. The point stands that you have everything to lose, and without data backup and disaster recovery, your business practices could be in danger.


Why You Need Backup and Disaster Recovery
Every organization should have a sound plan to recover any data that’s lost due to unexpected disasters. It’s been proven that organizations that fail to recover lost data within 7 days of the incident, typically go out of business within one year. There are many reasons why data backup and disaster recovery solutions need to be implemented. Here are just a few of the threats that could uproot your business and disrupt operations.

  • Natural disasters: Floods, fires, electric storms, tornadoes, hailstorms, and so on, all have the potential to not only destroy your physical infrastructure, but also your business’s data. Therefore, if you’re in a region that’s prone to extreme weather conditions, you need to consider backup and disaster recovery.
  • Cyber attacks: Data breaches are well-known culprits of data loss. It’s not easy to predict what a virus or malware will do, but most often, they’re designed to steal your data, delete it, or lock it away until a ransom is paid. In all of these cases, it’s best to have your data backed up so it can be safely restored.
  • User error: The biggest threats often come from those who are supposed to have access to your data, not just those who don’t. If an end-user accidentally deletes a file, moves it somewhere it doesn’t belong, or hands over credentials to a hacker on accident, your data is put at risk.
  • Hardware failure: The inevitable part of working with technology is the fact that it will eventually fail and be rendered obsolete. This can happen when you least expect it, and the costly downtime can be a major setback for your business - not to mention the data that could be lost if a server were to go down.

What You Should Look For
Not all backup and disaster recovery services will be the same, nor should they be. You need a solution that’s customized to meet the specific needs of your business. Here are some of the best features to look for in a BDR solution, and why they’re critical for the continued functionality of your business.

  • Cloud and off-site backup: You don’t want to store your data backups on in-house tapes. Rather, you want them secure in an off-site location, like the cloud or a data center. This way, you can know that your data is stored in a compliant location that can’t be damaged by natural disasters.
  • Quick recovery time: You want to be able to rapidly deploy your business’s data to your infrastructure in order to minimize downtime. Tape backup can make this part of the recovery process long-winded and wasteful, but BDR can automatically deploy your data through the cloud, making recovery practically instantaneous.
  • Comprehensive backup: Furthermore, you want to make sure that your data is as recent as possible. Tape backup is inefficient for this purpose, while BDR can take backups of your data as often as every fifteen minutes - maybe even more often.

For more information about BDR and business continuity, contact Directive at 607.433.2200.

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3 Ways VoIP is Superior to Traditional Phone Systems

Businesses have always relied on telephone communication systems to stay in touch with external and internal contacts. However, the traditional method of telecommunication has fallen behind the times, giving way to more flexible solutions that are designed to save businesses money and improve efficiency. In particular, Voice over Internet Protocol can be a valuable asset for small businesses that are experiencing growth.


Rather than using telephone lines to transfer and receive calls, VoIP uses the Internet to send your voice to the recipient. Considering how most businesses need an Internet connection in the first place, using VoIP is simply utilizing a technology that’s necessary in order to eliminate an unnecessary expense.

Differences Between VoIP and Traditional Phone Systems
Does your business utilize VoIP? If not, you should consider doing so as soon as possible. It’s a great way to cut down on your operational costs and improve workflow. Here are some of the main differences and advantages that your organization can experience from using VoIP as a part of your communications infrastructure.

  • Additional features: While your traditional phone system might support services like caller ID, user blocking, call forwarding, conference calling, etc, VoIP offers all of these services, plus some. Unlike the traditional phone system, which you need to be close to the receiver to use, VoIP works right from your desktop PC, laptop, or smartphone. As long as you have an Internet connection, you can use your work number from anywhere, allowing for flexibility that the traditional phone system envies. Plus, VoIP offers several other features, including video conferencing, which can be very helpful for bridging the gap between employees while working remotely.
  • Decreased costs: If you’re paying for both a landline and an Internet connection for your office, you’re essentially paying for one too many services. Considering that landlines are often bundled with other services that you may not necessarily want, it’s more affordable and efficient to simply use VoIP as your preferred communications solution. Add in the fact that you can say goodbye to long distance, and you have a convenient and cost-effective package.
  • Flexibility: Traditional phone systems require an immense amount of work to add new lines to an infrastructure. Depending on your office’s setup, new phone lines need to be installed, and you might even need to remodel your office. Both can be expensive, but with VoIP, you don’t need to waste time or money on improving your infrastructure. As long as your Internet connection and internal network can sustain the traffic and strain, VoIP will work as intended.

If your organization is ready to implement a solid new communications infrastructure, a VoIP solution can go a long way towards improving operations. To learn more, give us a call at 607.433.2200.

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Be Sure to Consider the Pros and Cons of Allowing Personal Devices in the Workplace

Bring Your Own Device, or BYOD, has grown significantly in the business environment. You might even have a couple practitioners of BYOD in your own office; people who use their personally-owned devices for work purposes. However, just like any potential benefit, it also has drawbacks that need to be considered. How can you implement BYOD without experiencing too many of its drawbacks?

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3 Common IT Shortcomings and How You Can Overcome Them

Business owners expect a lot out of their IT network, and rightfully so. However, technology isn’t perfect and can sometimes get in the way of these expectations. To overcome these technology shortcomings, IT administrators and business owners can benefit by outsourcing these expectations, especially when it comes to these three crucial aspects of IT.

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How Can a Virtual Network Help Your Business?

Your network is arguably your business’s most valuable asset. It keeps your team connected to critical information and applications that are imperative to the continued success of your company. With complex cabling, however, your workstation and network infrastructure can quickly grow uncontrollable. Isn’t there an easier way to manage your network components that can help your business grow, unhindered by physical infrastructure?

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Scammers Use Whaling Attack Emails to Pose as Upper Management

The average business owner may already be aware of what are called phishing attacks - scams that attempt to deceive and trick users into handing over sensitive credentials. However, not all phishing attacks are of the same severity, and some are only interested in hauling in the big catch. These types of attacks are called “whaling,” and are often executed in the business environment under the guise of executive authority.

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Avoid Getting Fined By Understanding How Regulatory Compliance Works

b2ap3_thumbnail_reg_compliance_400.jpgTechnology is invading all practices, including those of medical offices and other health-related institutions like hospitals and dental offices. With the advent of electronic medical records (EMR) and their management systems, medical institutions are capable of eliminating the physical space required to store paper documents, and can instead easily store them in a digital environment. Unfortunately, this also brings its fair share of problems, such as regulatory compliance.

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Let’s All Move on From These 4 IT Frustrations

b2ap3_thumbnail_frustrated_computer_400.jpgTechnology is supposed to make things easier, yet it’s a common source of frustration when it doesn’t do what it’s supposed to. As an IT company, we experience technology frustrations all the time, and we wish that many of these frustrations could just be eliminated altogether. In our opinion, here are four technology frustrations that need to go.

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Making Sense of How the Internet of Things Applies to Different Industries

b2ap3_thumbnail_internet_full_of_things_400.jpgThe Internet of Things (IoT) is changing the way that businesses approach technology solutions, but its biggest impact might be in the consumer environment. With so many new devices connecting to the Internet and communicating with each other, it can be difficult to slap a label on the Internet of Things and associate it with the countless devices being created every day.

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The Best Way to Manage Your Technology is also the Easiest!

b2ap3_thumbnail_it_services_from_msp_400.jpgTechnology’s incredible growth has brought about a need for technicians who are skilled enough to handle everyday maintenance. As time passes, technology grows more complex, and as such it requires more comprehensive maintenance. Eventually, innovators in the IT industry discovered that their services could be improved by preventing technology problems from happening in the first place. Enter: managed IT services.

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How Cloud Computing and Virtualization Can Free Up Your Business to Do More

b2ap3_thumbnail_cloud_n_virtualization_400.jpgThe cloud is revolutionizing the way that businesses store and manage data, applications, and even abstracted hardware like servers and desktops. However, some businesses are still reluctant to adopt the cloud, despite its overwhelming advantages for small and medium-sized organizations. Therefore, we’re taking it upon ourselves to “demystify” the cloud, so you can see just how great of an innovation it is.

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How to Prevent the Crippling Effects of Downtime

b2ap3_thumbnail_the_cost_of_downtime_400.jpgDowntime is a critical problem with many businesses that have limited IT budgets. Organizations need to ensure that their bottom line is as high as possible, but if you’re constantly plagued by persistent downtime, your business is losing money when it doesn’t need to. We’re here to inform you about downtime, and what it can cost your business if it’s not addressed promptly.

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3 IT Shortcomings That Drive Employees Crazy, and What You Can Do About Them

b2ap3_thumbnail_fix_your_own_pc_400.jpgFor small and medium-sized businesses, technology management can be a tricky situation. You want to ensure that your IT doesn't break your budget, but you also want to make using your technology as easy as possible for your end users. Unfortunately, for many employees, your business’s technology conduct and practices could be driving them insane.

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Ransomware: A Look at Today’s Worst Cyberthreat

b2ap3_thumbnail_get_your_encryption_key_400.jpgThere are many types of malware out there, but few are as scary as ransomware. Imagine being struck by a threat that instantaneously locks down your files and keeps you from accessing them until you pay a certain amount of money. If your business is targeted by ransomware, would you be able to protect it from dragging your operations into a bitter pit of despair?

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How Your Business Can Benefit From a Virtual Private Network

b2ap3_thumbnail_virtual_private_network_400.jpgMost of your business’ technology is a direct result of your need to quickly and securely disseminate information. While there are solutions meant to improve efficiency peppered in there, the vast majority of IT solutions are designed to create, share, or protect information. On today’s Internet there are many threats looking to corrupt or intercept that information. One way your organization can share information more securely is through the use of a Virtual Private Network (VPN).

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3 Reasons Why Managed IT is Better IT

b2ap3_thumbnail_manged_it_is_the_way_to_go_400.jpgThe break-fix IT model can be exhausting and unpredictable. When your technology unexpectedly breaks down, you shouldn’t have to grasp at straws just to keep operations running. Thanks to the proactive approach of managed IT services, the break-fix model is on borrowed time. Will your business move on from this antiquated method of managing technology, or will it remain stuck in the past, unable to move forward?

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3 Ways VoIP is Superior to Traditional Phone Systems

b2ap3_thumbnail_call_over_ip_400.jpgTraditional phone systems were once the only mode of communication for businesses and their clients. In-house workers would make outbound calls on a limited number of lines. The Internet changed this part of doing business for the better. Now, by taking advantage of Voice over Internet Protocol (VoIP) phone systems, your team can eliminate the cost of traditional phone systems, while investing in flexible solutions designed to improve productivity and communications.

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Why You Should Encrypt ALL of Your Data, Not Just Your Customers’

b2ap3_thumbnail_managing_risk_400.jpgBusinesses today are responsible for keeping the data in their care safe from hackers. There are two kinds of data that a business must protect: the information of their customers, and their own data (eg. company policies and employee information). Which of the two do you think the average business does a better job of protecting?

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Our business began its journey with the purchase of a personal computer back in 1992. This purchase ignited a passion with Chris Chase, our CEO, and there was no stopping its momentum. Less than one year later, he had his first IT support client (and...

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330 Pony Farm Road Suite #2
Oneonta, New York 13820

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support@directive.com

(607) 433-2200