Directive Analytics

Directive Blog

Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

3 Ways to Address Digital Clutter on Your Desktop

How much time do you waste every day while trying to find specific files? Chances are, it’s more than you’d like, and one quick glance at your digital workspace would tell us you have some tidying up to do. Today, we want to share three tips to help you be more organized and productive with your digital workspace.

0 Comments
Continue reading

What’s The Smartest Way to Budget for Your Business Technology?

As necessary as it is, business technology tends to be expensive, especially when things go wrong. Historically, these costs took the form of capital expenditures, which meant they were inherently expensive and unpredictable by nature.

This is precisely why it is so important to shift your business IT to an operating expense. Let’s explore why this is the case and how to implement this change.

0 Comments
Continue reading

Don’t Wait Until Your IT Breaks to Resolve Issues

Proactive IT is something we harp on a lot, and that’s because it works… especially compared to the alternatives. However, what does proactive IT mean, and how can you get the most out of your business technology?

Perhaps more importantly, how can you make sure your technology doesn’t become a liability rather than an asset?

0 Comments
Continue reading

Tip of the Week: How to Use Presenter View for Presentations

If you’re worried about presentation anxiety, or if you’ve ever experienced dry mouth, sweaty palms, or a sudden loss for words while on the spot, then you’ll be happy to know about some of the options available in modern presentation tools. One in particular, Presenter View, comes to mind, and it’s a great way to kick presentation anxiety to the curb. We’ll go over how to use Presenter View in Microsoft PowerPoint and Google Slides.

0 Comments
Continue reading

Celebrate World Productivity Day by Boosting Your Business’ Productivity

Productivity is one of the most common business goals today, with many doing everything they can to optimize it. In fact, today is officially World Productivity Day, highlighting the significant importance placed on this specific metric.

Despite this, productivity can often feel unattainable… regardless of how busy one is throughout the day. Let’s fix that and consider three habits that will greatly support your work and help make the most of your time.

0 Comments
Continue reading

Zero-Trust: A Better Way to Protect Your Business

Running a small or medium-sized business is difficult enough without having to worry about cyber threats all the time. If you haven’t updated your security systems in a while, your infrastructure could be at risk. In fact, when considering IT security, we recommend adopting zero trust as a security measure, and we’ll explain why.

0 Comments
Continue reading

How IT Laziness and Apathy Hurt Your Business

As a business owner, you wear many hats. You're the CEO, the head of sales, the marketing guru, and often, the de facto IT department. It's understandable that with so much to do, dealing with a sluggish computer or a temperamental software program gets pushed to the bottom of the to-do list. A laissez-faire attitude towards your technology can have serious consequences, however. Today, we’ll go through why being lazy with your IT causes more harm than good.

0 Comments
Continue reading

Advice an IT Professional Would Give (If They Happened to Be Your Dad)

All around the world, fathers and father figures are celebrated this weekend for what they provide to those who call them “Dad.” One of their gifts is the advice they offer to help us all navigate life more safely and successfully—something we strive to provide to all the businesses we work with to support their essential technology.

In light of Father’s Day being this Sunday, we wanted to emulate fathers everywhere and present some IT best practices phrased as the kind of advice these role models so often provide.

0 Comments
Continue reading

Three Ways to Prevent Technology Problems in Your Business

Do you ever wonder why some businesses seem to have endless technology problems? It’s not by accident. It's often a matter of not having the smart, simple habits in place to combat issues that present themselves. Let’s take a look at three ways that your business can avoid big technology headaches.

0 Comments
Continue reading

Mastering the 3-2-1 Data Backup Rule

For small and medium-sized businesses, a data backup plan might seem difficult or even impossible to implement without the right in-house IT expertise. That’s no excuse to neglect data backup, though. Today, we want to share the 3-2-1 backup rule, which is an ideal standard to aim for.

0 Comments
Continue reading

If Your IT Resource Can't Explain ROI in 60 Seconds, It’s Time to Look Elsewhere

You see it everywhere, again and again: how much return an investment into proper business technology will bring, with little to no context behind these claims. We want to fix that.

Let’s examine why so much information about modern IT options can be less than helpful, and see if we can’t clarify what it means. Simplifying tech for the businesses we work with is one of our primary goals, after all.

0 Comments
Continue reading

Essential IT Practices Your SMB Can't Afford to Ignore

There are a lot of regulations out there that businesses need to follow, both for their own good and that of their clients, customers, and associates. Many of these regulations—like the Health Insurance Portability and Accountability Act (HIPAA), the Sarbanes-Oxley Act (SOX), and the Payment Card Industry Data Security Standard (PCI DSS)—are relatively well known and critical to follow.

That said, these regulations dictate many basic practices that, to be completely frank, should already be a priority for every business that cares about its security and efficiency.

0 Comments
Continue reading

Why You Shouldn’t Force Remote Employees Back to the Office

Google has started to implement policies pushing remote staff back to the office, some of which have consequences for noncompliance. This feels like a step in the wrong direction, especially in regards to flexible workplaces and scheduling. Sure, in-person collaboration is great, but it’s hard to argue with the increasing body of proof showcasing the benefits of remote work, especially for SMBs.

0 Comments
Continue reading

How a Longstanding IT Joke Can Help Your Business Flourish

While it’s the longest-running joke in the world of IT, the question “Have you tried turning it on and off again?” is still an important one to consider when things are going awry. There’s a good reason why it’s such well-known advice, too: turning your device off can help solve a significant amount of technical issues. Why is this the case, and what can you learn from it?

0 Comments
Continue reading

Why “Have You Tried Turning It Off and On Again?” is a Valuable Question

We’ve all heard it, perhaps even rolled our eyes at it: “Have you tried turning it off and on again?” This seemingly simplistic question has become a running gag in the world of IT support. But beneath the humor lies a fundamental truth: rebooting a device is often the most effective first step in resolving a surprising number of technical glitches.

We understand that, although it might sound elementary, this advice is based on solid technical principles.

0 Comments
Continue reading

Don’t Let Your Data Vanish into the Ether… Back It Up!

When your business’ data is so crucial to your successful operations, there are certain precautions that you simply need to take for the sake of your business’ longevity. One such precaution: data backup.

Your data is the gas that powers your business’ engine, whether you’re referring to project files and intellectual property or financial info and customer records. As such, imagine what it would mean if your business ran out of gas… or, more accurately, it was siphoned out.

0 Comments
Continue reading

On World Backup Day, We Wanted to Ask… How Does Your Strategy Look?

Today—March 31st—is World Backup Day, an annual reminder to think about how well you’re protecting your data. Is your business prepared to prevent—or recover from—a data loss disaster? And while you’re at it, have you taken steps to back up your personal information as well?

0 Comments
Continue reading

Transform Remote Work from a Liability Into an Asset

We’re sure your business has at least a couple of employees who spend part of their workday in a different location, but are you doing all you can to help them be as productive as possible? While remote work is beneficial in so many circumstances, there are a lot of caveats to it that must be considered. Today, we want to go over how you can mitigate risk and keep remote work from becoming a liability for your company.

0 Comments
Continue reading

Staying Safe on Social Media Boils Down to These Three Things

You don’t want to get spammed; nobody does. Unfortunately, it happens to EVERYONE, and it’s just getting worse. All this unwelcome correspondence happens over the phone, through email, and especially on social media. In today’s blog, we’ll talk a little bit about how social media puts users at risk and what you can do to keep that risk from becoming a problem for you. 

0 Comments
Continue reading

When Staring Down Crisis, Could You Manage Your Business?

Unfortunately, crises happen, so the only responsible course is preparing your business to deal with them. Let’s walk through what modern crisis management should look like for businesses of all sizes, identifying the steps to address these risks and protect your operations.

0 Comments
Continue reading

Recent News

Our business began its journey with the purchase of a personal computer back in 1992. This purchase ignited a passion with Chris Chase, our CEO, and there was no stopping its momentum. Less than one year later, he had his first IT support client (and...

Understanding IT

Get the Knowledge You Need to Make IT Decisions

Technology is constantly evolving, and keeping up can feel overwhelming. Whether you want to understand cybersecurity threats, explore automation, or learn how regulations like PCI DSS impact your business, we’ve made it easy to access clear, straightforward insights on key IT topics.

Insights to Understanding IT

Contact Us

330 Pony Farm Road Suite #2
Oneonta, New York 13820

Mon to Fri 9:00am to 6:00pm

support@directive.com

(607) 433-2200