Directive Blogs

We all have too many accounts nowadays. Between our personal lives, work, and practically all the entertainment we consume, there are dozens to keep track of and manage… and then there are the ones that charge us for a service they offer. The stacking costs of these services are bad enough, but if you see them start to double or even triple in a given month, you may be experiencing a common problem that is simple enough to solve.

To do so, we need to clarify the difference between creating an account and logging in.

These are turbulent times. Social media is an undeniable force in our modern lives, for the good and the bad. Anyone that has gotten into a discussion on their favorite social service knows how it can escalate very quickly. Navigating these digital mediums with intention is key to making it a positive and productive part of your life.

In this month’s newsletter, we wanted to roll out some pretty simple social media tips to live by, helping you to build a healthier and more meaningful online presence.

For years, Facebook was the undisputed king for businesses seeking online engagement. Its massive user base offered unparalleled reach, connecting companies with billions globally. Sophisticated tools allowed precise audience targeting based on demographics, interests, and behaviors. Businesses effectively built brands, fostered communities through direct interaction in comments and groups, drove website traffic, and even handled customer service, often benefiting from significant organic visibility.

However, as time has passed, the landscape has dramatically shifted.

You don’t want to get spammed; nobody does. Unfortunately, it happens to EVERYONE, and it’s just getting worse. All this unwelcome correspondence happens over the phone, through email, and especially on social media. In today’s blog, we’ll talk a little bit about how social media puts users at risk and what you can do to keep that risk from becoming a problem for you. 

All it takes is a couple minutes on social media to see all of the “outrage” over whatever is happening in the world at the moment. Before you know it, you’re invested in some issue that you’ve never heard of up until that moment, and you’re left wondering, “Why?” Today, we want to explore this phenomenon of how social media brings you to care so deeply about things that are rarely actually your problem (and why it can be so harmful).

Unless you’ve been living off the land in the wilderness for the past couple of decades, you’ve heard of Facebook, Twitter (now X), and Instagram. Most people have some type of social media presence on one or all of these platforms (or at least on LinkedIn, TikTok, or YouTube). Many businesses once used or currently use these platforms as a part of their marketing efforts, and despite being billion-dollar companies, there are some serious concerns about the viability of these platforms going forward. In this week’s blog, we will discuss some of the problems people are having with these established social media platforms and how alternatives might just be the future of social media.

Bluesky is the new kid in town regarding social media platforms, which means that most users may not have a significant following on it yet… and new users may not be following many at all. However, a few baked-in options make it much simpler for the latter to curate their experience on the platform.

Let’s go over how a user can find new accounts to follow on Bluesky.

Last week, we discussed why X—the social media network once known as Twitter—has been losing many users. Here, we wanted to direct those seeking a move to consider the up-and-coming platform known as Bluesky in case you were one of those jumping ship.

Let’s talk about how Bluesky operates, including how to sign up.

X The Everything App®, formerly Twitter, has been experiencing a massive user loss for the past few weeks, with everyone from celebrities to average people evacuating from the platform. If you wish to join them for any reason, we’re sharing the process for fully extricating yourself and your data from this specific social media network.

Artificial intelligence is everywhere, and it is making data more valuable than ever. This is because AI platforms rely heavily on data to function effectively. Many platforms and services collect data from their users to fuel these algorithms. LinkedIn has recently been found to do this—by default—without properly informing its users or updating its terms of service.

Funerals are never to be taken lightly, which makes it all the worse that there are people out there willing to use these events to scam those in grief. Recently, Facebook has seen many groups that supposedly offer links to streamed funerals in exchange for credit card data, with different events being added more recently.

Sorry for the loaded title. There’s a lot to talk about, even for those of you who don’t use or even know what Telegram is.

We’ll try to sum this up, because we think there is a lot to say about security and the nature of technology in this, and like all things these days, there’s some odd rabble-rousing about this whole series of events. Who’s up for a wild ride?

Last week we went through some of the issues that Facebook is dealing with in regards to its security and data privacy. Today, we thought it would be helpful to give you the tools you need to protect your privacy on Facebook.

You can do everything in your power to secure your social media accounts and lock down your privacy settings. Still, at the end of the day, social media users expose themselves to a torrent of information and content every time they log on. As a civilization, we’ve never really had something like this before. These platforms curate content that the user wants to see to keep the user coming back and staying longer. It’s inherently designed to be enticing and addicting, which is dangerous for certain individuals.

Then, there are scams and an endless stream of grifts that pose a wide range of additional problems for users.

Let’s talk about ways you and those you care about can be safer on social media.

Social media is constantly evolving, and if the big social networks had it their way, it would be the only place people go when they log onto the Internet. Whether you have strong feelings for or against social media, or perhaps you are indifferent, it’s important to understand how to protect yourself when using social media.

Maintaining data security is an important consideration, and most people try to do what they must to secure their personal data. They verify emails; they roll out antivirus and antimalware; they take vigilant steps to avoid the myriad of threats and active attacks we all deal with from one day to the next. 

In the relatively short time it has been around, social media has fully ingrained itself into our lives, personally, professionally, and socially. While there are considerable benefits to be had in all of these areas, it is also undeniable that social media can easily become overwhelming and negatively impact us. For this reason, occasionally taking a break from social media isn’t a bad idea. Let’s go over a few ways to make this break as successful and effective as possible.

Social media scams encompass fraudulent activities and deceptive schemes that occur across various social media platforms. These scams target users on platforms like Facebook, X (formerly Twitter), LinkedIn, and numerous others, irrespective of their age or background. They exploit individuals' trust, curiosity, or lack of awareness. Social media scams manifest in various forms, and the following are some common examples.

Social media scams are fraudulent schemes or deceptive activities that take place on various social media platforms. Users of Facebook, X (formerly Twitter), LinkedIn, and dozens of others have been victims of these attacks. These scams can target users of all ages and backgrounds, and they aim to exploit people's trust, curiosity, or lack of awareness. Social media scams come in various forms, and here are some common ones.

Your business’ Facebook Page is about as important of a marketing tool for your business as your website is. For some of your prospects, your Facebook page is their introduction to you and your business. With that being the case, you, no doubt, want to make not only a good impression on your clients and prospects, but you’ll also want a URL that is easy to market and share.